Get your news to make the news

When you scroll through your social media content, does it just look like one big press release?

Hi, this is 2011 calling! …and no one wants to read that stuff.

Web 2.0, 3.0, (however you wish to classify it) is all about interaction, fresh content, interaction and oh yes, did I mention interaction?

Press releases are a thing of the past. No, no, don’t smash my credibility here. A media release is now the new “press” release and these things are most definitely here to stay.

When you title your release as a “media” release, it gives media distribution companies more freedom to publish your content. (Grassroots)

The days of Mr. Gutenberg’s heavy machinery are long gone. Nonprofits can use all the “free media” they can get so help your organization help itself.

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~ by lisakwiese on 10/03/2011.

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